Voice – the key to the subconscious
December 15, 2022
The introduction of voice recognition into the mainstream has revolutionized the way humans interact with technology. Though unimaginable just a
Category: A.I.
How to spot a good A.I. tool
November 1, 2022
Advances in A.I. over the last few years have reached exciting new developments when it comes to delving into the
Sentiment Analysis Got Scarily Good
October 25, 2022
As with many A.I. tools, the first iterations of sentiment analysis promised so much, yet ultimately underwhelmed and failed to
A.I. can read your mind
October 18, 2022
With 95% of human decisions made within the subconscious, this enigmatic area of the psyche is the key to predicting
Qualitative AI leads to better business decisions. But how?
October 13, 2022
Every team dreams of ground-breaking disruption, but as we’re all aware, so few actually achieve it. Everyone is told to
Using A.I. in research: How to get it right.
October 4, 2022
Advances in A.I. are unleashing highly powerful tools capable of revealing the human psyche in ways previously impossible without a
Qualitative A.I. and the Subconscious
September 28, 2022
One of the core goals of strategic insights is to understand behaviors and attitude at a deep enough level to
A.I. in Qual: Why Now?
September 21, 2022
The last two years have seen demand for AI-powered insights skyrocket. Everybody wants some, and the AI is well entrenched