STRATEGIC QUALITATIVE INSIGHTS

Confidently claim
new territories

You want something different from what most agencies can offer. You’re in the right place.
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AVG. YEARS OF EXPERIENCE

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INDUSTRIES EXPERTISE

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MARKETS EXPLORED

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HOURS OF MODERATION

What we do differently

01. Excellence in strategic insights

Our all-senior team guarantees that we meet you where you are. We deliver deep insights carefully distilled to what your team needs for confident next steps, with logistics handled seamlessly behind the scenes.

02. Human expertise, cutting-edge A.I.

Artificial Intelligence can deliver incredible insights and bolster the intuition of even the best researcher; but only if used wisely. Knowing which tool to use to solve your unique problem (and exactly how to use it) is only possible through our decades of experience

03. Educators at heart

Strategic insights can only inspire confident action if they  stakeholder engagement and alignment. We take great pride in our easy-to-digest enduring materials (films, workshops, apps, podcasts…) that quickly and effortlessly bring entire teams and organizations up to speed.

Taking you safely through the highs and lows

Let us take you on a journey to the most impactful insights into your customers’ feelings and behaviors.

We cut to the heart of what might make or break your strategy by applying our decades of industry experience and an unwavering focus on the big picture.

We reach the subconscious drivers of your customers through tried-and-tested qualitative approaches, and support our results with the latest AI tools to give you the certainty you need to move forward.

We never deliver information for its own sake. Our insights are distilled down to the essential and always tied to actionable recommendations.

HEALTHCARE

Generating oncologist engagement “hooks”

How can we generate real interest from a single data point?

FOOD AND BEVERAGE

The Future of Snacking

How can we validate food concepts aimed at 10 years in the future?

FOOD AND BEVERAGE

Engineering viral ‘drops’

How can we generate a coherent and compelling approach to high engagement, high visibility ‘drops’, modelled after the successes of e.g. apparel and entertainment categories, for the snacks category?

HEALTHCARE

Emotional Cancer Patient Journeys

What is the emotional journey for patients and HCPs facing a rare and aggressive cancer?

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Generating oncologist engagement “hooks”
The Future of Snacking
Engineering viral ‘drops’
Emotional Cancer Patient Journeys

agency for the curious minds. agency for the curious minds.

Brands we've worked with

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If you’ve got a problem that is proving tough to crack with your usual avenues, you’ve come to the right place.