A.I.
How to spot a good A.I. tool
Advances in A.I. over the last few years have reached exciting new developments when it comes to delving into the
November 1, 2022
Our thinking
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Immerse yourself in our selection of quick, 5 minute reads with actionable insights to get you solving problems, fast.
A.I.
Sentiment Analysis Got Scarily Good
As with many A.I. tools, the first iterations of sentiment analysis promised so much, yet ultimately underwhelmed and failed to
October 25, 2022
A.I.
A.I. can read your mind
With 95% of human decisions made within the subconscious, this enigmatic area of the psyche is the key to predicting
October 18, 2022
A.I.
Qualitative AI leads to better business decisions. But how?
Every team dreams of ground-breaking disruption, but as we’re all aware, so few actually achieve it. Everyone is told to
October 13, 2022
A.I.
Using A.I. in research: How to get it right.
Advances in A.I. are unleashing highly powerful tools capable of revealing the human psyche in ways previously impossible without a
October 4, 2022
A.I.
Qualitative A.I. and the Subconscious
One of the core goals of strategic insights is to understand behaviors and attitude at a deep enough level to
September 28, 2022
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